Publishing for Beasts
Winning Strategies for Authors
At the age of 23, Jude completed his first manuscript. This book took 6 months to write and another 3 months to bring to market. On launch night, he not only broke even, but made a 40% profit. His second book was published at the age of 26. This time, the book writing process was only 4 months and launch night produced record profits. In this course, Jude brings his extensive industry research, insights, and personal winning strategies to help you avoid textbook errors and profit from your authorship.
This course is for you if you are:
- Thinking about writing a book and want to know how to get started
- In the process of writing a book and keen to commercialise it
- Wondering how to get published or considering the self-publishing route
- Cost conscious about publishing, printing, and route to market
- Pressed for time and want to complete your book quickly
- Simply intrigued about the whole authoring and publishing process
Bonus feature:
- Free template for book sales forecasts and marketing plan. Aspiring authors can leverage this easy-to-use excel template to model costs vs. sales as well as map out a comprehensive book marketing plan.
* Please note that all prices are subject to VAT at rates based on your country of residence.
Course Curriculum
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StartLessons from my Authoring & Publishing Journey (26:26)
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StartStarting your Book Writing Process (22:23)
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StartPublishing Options (Pros & Cons) (18:25)
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StartCommercialising your Book (15:17)
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StartWinning Strategies for a Successful Book Launch (18:08)
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StartFREE Template for Forecasts & Marketing Plan
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StartPlease give us your feedback
Your Instructor
Based in London, Jude Addo is an award-winning Banker, Author, Investor, and Mentor. He's currently a Director at Standard Chartered Bank covering Private Clients in Africa. In previous roles, he partnered with large multinational corporates with working capital needs across Emerging Markets, with a particular focus on cash management and supply chain finance. Jude is a career banker and formerly held key roles in Corporate and Investment Banking at J.P. Morgan. He is also a Founding Partner of Cornerstone, a private investment club with strategic holdings in fast-growing businesses.
Jude sits on TheCityUK’s Market Advisory Committee for Sub-Saharan Africa which advises Her Majesty’s Government on policymaking related to Africa. He is also an inducted member of the prestigious Harambe Entrepreneur Alliance, an ecosystem of African entrepreneurs spearheading high-impact social and business ventures across the continent. A prolific orator, he has been keynote speaker at several high profile events including The Commonwealth Heads of Government Meeting and the London School of Economics Africa Summit. Jude is an acclaimed author of two books, the latter being published under his self-publishing imprint, Aquabooks.
Further background on Jude can be found at judeaddo.com